SEC and Big Ten collusion: Reshaping college football as we know It

Kentucky football could be in for some major scheduling changes, and college football may never be the same again.
Texas Longhorns wide receiver Matthew Golden (2) stiff arms Kentucky Wildcats defensive back Maxwell Hairston (1) in the first quarter of an NCAA college football game at Darrell K Royal Texas Memorial Stadium in Austin, Texas on Saturday, Nov. 24, 2024.
Texas Longhorns wide receiver Matthew Golden (2) stiff arms Kentucky Wildcats defensive back Maxwell Hairston (1) in the first quarter of an NCAA college football game at Darrell K Royal Texas Memorial Stadium in Austin, Texas on Saturday, Nov. 24, 2024. | Ricardo B. Brazziell/American-Statesman / USA TODAY NETWORK / USA TODAY NETWORK via Imagn Images

Kentucky Wildcats football fans are bracing for a seismic shift as the SEC and Big Ten tighten their grip on the sport’s future, threatening to overhaul college football as we know it. Last spring, during fiery College Football Playoff (CFP) talks, these powerhouse conferences flexed their financial muscle, demanding majority revenue—now pegged at 58% starting 2026 per On3—and full control over the playoff format, even threatening to bolt and create their own postseason. The result? A memorandum of understanding handed them the reins, and now they’re steering toward a 14- or 16-team CFP by 2026, with up to four automatic qualifiers each, a move that could reshape schedules, boost TV millions, and sideline rivals—here’s the scoop.

The SEC and Big Ten’s power play locked in last spring when the 10 FBS leagues and Notre Dame caved, signing a deal that gives these giants sole authority over the CFP’s format starting in 2026, tied to a $7.8 billion ESPN contract through 2031 (CBS Sports). Yahoo Sports sources say they’re eyeing a 4-4-2-2-1+1 model: four auto-bids each for the SEC and Big Ten, two each for the ACC and Big 12, one for the top Group of Five champ, and a spot for Notre Dame—slashing at-large bids and shrinking the selection committee’s role. “It’s their show now,” an SEC official told Yahoo, with a February 25 CFP Management Committee meeting in Dallas set to solidify this shift after talks in New Orleans on February 19.

This isn’t just playoff expansion—it’s a revenue grab. The SEC’s push for nine conference games, confirmed as a serious agenda item by Yahoo’s Ross Dellenger, pairs with a proposed SEC-Big Ten scheduling pact—think Kentucky vs. Ohio State yearly—potentially axing the Louisville rivalry for a Big Ten clash. “Millions more from TV partners,” Dellenger notes, with FOX Sports estimating $20-22 million per school annually from the new CFP deal. Championship weekends could morph into play-ins for their top teams, ensuring dominance—Sporting News warns this “Electoral College” setup risks diluting regular-season stakes, but the SEC and Big Ten don't care.

For Kentucky football under Mark Stoops, this means a tougher road—nine SEC games plus a Big Ten foe could squeeze out directional school gimmes. The SEC-Big Ten’s Wednesday meeting in New Orleans and the Big 12’s parallel talks signal fast moves—ACC’s Jim Phillips pleads for “fairness” (Yahoo Sports), but the Group of Five’s Tim Pernetti vows to fight for more than one spot.

Would you trade the Louisville game for a Big Ten game, because that is probably what's going to happen.