Will empty seats seal Mark Stoops' fate? Why attendance matters now more than ever

Kroger Field will play a huge part in Mark Stoops' future.
Kentucky v South Carolina
Kentucky v South Carolina | Jacob Kupferman/GettyImages

This Saturday, Mark Stoops and Kentucky host Tennessee in what feels like more than just another SEC matchup. It's a potential tipping point. With the Wildcats struggling and fan frustration boiling over, the real story might not just be the play on the field, but the crowd, or lack thereof, in the stands.

A fanbase at a crossroads

The question echoing across Big Blue Nation: will fans show up? After heartbreaking losses and years without a home SEC win, will Kroger Field be packed with blue and white, rallying behind Stoops one more time? Or will the apathy seen online translate into visible empty seats?

Attendance matters profoundly. It's more than just gate revenue; it's a barometer of belief. A full, loud stadium sends a message to the administration, recruits, and the team itself that the fanbase is still invested. Empty seats send the opposite signal, that faith has eroded.

The power rests with the fans (and their wallets)

Athletic Director Mitch Barnhart has historically valued loyalty and stability, standing by Stoops through thick and thin. But even Barnhart cannot ignore a visibly disengaged fanbase. If Kroger Field remains full despite the losses, he has cover to maintain the status quo. If sections start to empty, the pressure for change becomes immense, regardless of buyouts or personal relationships.

A lifeblood of the program is butts in seats, if that goes away, so does the coach.

History offers a chilling precedent

We've seen this movie before. When Joker Phillips was ultimately fired after the 2012 season, it wasn't just about the abysmal record. It followed weeks of embarrassingly sparse crowds at Commonwealth Stadium, a clear visual signal that the fanbase had already moved on, forcing the administration's hand.

No one can tell you how to be a fan. Go, tailgate, enjoy the day, support the players. Or stay home if your frustration has reached its limit. But understand that in college football's high-stakes business, attendance is power. What happens in the Kroger Field stands over the next few weeks could very well shape the future of Kentucky football.

Drew Holbrook is an avid Kentucky fan who has been covering the Cats for over 10 years. In his free time he enjoys downtime with his family and Premier League soccer. You can find him on X here. Micah 7:7. #UptheAlbion

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