Greg Gumbel, legendary icon of Kentucky's March Madness runs, passes away at 78

UNICHEF Book Party Hosted by HSN Cares for Author Hilary Gumbel at The Lamb's Club
UNICHEF Book Party Hosted by HSN Cares for Author Hilary Gumbel at The Lamb's Club | Stephen Lovekin/GettyImages

Greg Gumbel, one of the most beloved voices in sports broadcasting, has passed away at the age of 78. His family shared the news, saying, “Greg approached his illness like one would expect he would, with stoicism, grace, and positivity.” His remarkable career and unwavering values leave behind a legacy that transcends sports and will always be an integral part of college basketball.

Gumbel's path to broadcasting wasn’t conventional however. While working in sales in Detroit, his brother Bryant urged him to audition for a sportscaster position at an NBC affiliate in Chicago. Gumbel got the job, returning to his hometown to support his family after his father’s passing. Bryant, a legendary journalist of his own hosted Real Sports which became a staple on HBO. Though their father never saw his sons’ success, Greg credited him with shaping his character and approach to life.

“Our dad taught us to listen carefully, think intelligently, and speak clearly,” Gumbel once said. “He emphasized honesty, perseverance, and doing the right thing, values that guided my entire career.”

These values carried Gumbel through a journey that saw him become a pioneer in sports media in multiple areas. From hosting CBS's NFL Today to his iconic role in March Madness coverage, Gumbel was the face of countless moments in sports history. Kentucky fans remember his presence during Wildcats games, including pivotal Final Four matchups. His iconic voice giving highlights as he lead the crew previewing the games. His work embodied professionalism and a genuine love for the game.

In his reflections, Gumbel spoke candidly about the grind behind March Madness. “It’s a marathon, especially those first two days,” he said, describing the intense schedule of hosting back-to-back games. “But it’s an honor. I’ve never forgotten how fortunate I’ve been to do this.”

A family man at heart, Gumbel often reminisced about his father’s influence. “He taught us to treat people with respect and meet challenges head-on,” Gumbel shared. “We owe everything to him.”

For Kentucky fans, March Madness is more than a tournament—it’s a season of hope, heartbreak, and unforgettable moments. It’s a shared language spoken in living rooms, bars, and gyms, where each buzzer-beater echoes in our collective memory. And for so many of those moments, the voice narrating the madness has been Greg Gumbel’s.

Gumbel, with his smooth delivery and steady presence, has become synonymous with college basketball’s greatest stage. Yet, when asked about his most memorable March Madness moments, he offers a surprising answer: “I don’t remember them.” It’s not that he doesn’t care—far from it. It’s simply that, for Gumbel, the joy of the work lies in the present moment and giving each team the dignity they deserved.

“Once it’s done for me, it’s done,” he says, with humility, “I don’t do too much dwelling on what’s behind me. There are other broadcasters who can recall every play, every upset. I admire that, but it’s just not how I’m wired.”

Instead, Gumbel’s focus has always been on preparation and respect for the craft. For March Madness, that means knowing the teams, their stories, and the stakes of each game. It means countless hours in the studio.. “It’s a grind,” he admits, “but it’s so much fun. There are so many broadcasters who’d give anything to do this, and I never take it for granted.”

Beyond March Madness, Gumbel’s career spans iconic moments in sports, from the Olympics to the NFL. His versatility and professionalism are rooted in the values his father instilled in him and his brother, Bryant. “Our dad taught us to meet problems head-on, to do the right thing, and to treat people with respect,” Gumbel reflects. “He wasn’t around to see our success, but everything I do, I owe to him.”

For Kentucky fans, Greg Gumbel’s voice is as much a part of March Madness as the games themselves. It’s a voice that’s guided all basketball fans through heartbreakes and triumphs, always steady, always professional. And while he may not remember every buzzer-beater or Cinderella story, the fans do, and they will also remember his voice delivering the news.

Because for fans in the Bluegrass, March Madness isn’t just a tournament—it’s a tradition. And Greg Gumbel’s voice will always be part of that tradition, he is the soundtrack to March Madness. Thank you for sharing your gift with the world Greg.