Dan Dakich crossed the line with personal rant and Matt Jones buried him

Dan Dakich has made a career out of being the "heel." We get it. It’s his shtick. But after Kentucky’s rough week against Louisville and Michigan State, Dakich didn't just troll the fanbase, he went completely off the rails.

In a rant that was less "sports analysis" and more "unhinged diary entry," Dakich unloaded on Kentucky Sports Radio host Matt Jones in a way that felt deeply personal. And he also threw BBN under the bus saying "Kentucky is irrelevant" now that every team can pay players.

The 'fat nut' meltdown

Dakich, clearly feeling bold after correctly picking Michigan State to cover, decided to take a victory lap that landed squarely in the gutter.

"My fat nut friend Matt Jones… Matt Jones is Kentucky’s guru of stupidity… they don’t know jack **** about basketball," Dakich screamed into his microphone. "I have learned to hate Kentucky because they are the most insecure fanbase in America… they moan and they’re stupid."

Calling a colleague a "fat nut friend" isn't trash talk. It's weird. It’s the kind of insult you throw when you’ve lost the argument and just want to hurt someone.

Jones drops the hammer

Instead of getting into a shouting match, Matt Jones did what he does best: he dismantled Dakich with a single, surgical tweet.

"I forgot this guy existed. His show seems to be filmed on a flip phone," Jones fired back. "It’s hard to dunk on Dakich because I think his case is actually sad. Great color commentator who was simply so disliked by everyone that he ended up talking to the wall in a 70s wood-paneled basement."

Game. Set. Match.

The bottom line

Dakich tried to make this about basketball, claiming Kentucky has "no chemistry" and "bad body language." And sure, those are valid critiques of this team right now. We have written about that here.

But by turning it into a personal, name-calling circus, Dakich proved why he’s broadcasting from a basement while Jones is one of the voices of the biggest fanbase in the sport. Worry about Indiana, Dan.

Drew Holbrook is an avid Kentucky fan who has been covering the Cats for over 10 years. In his free time he enjoys downtime with his family and Premier League soccer. You can find him on X here. Micah 7:7. #UptheAlbion