Nov 26, 2011; Lexington, KY, USA; Kentucky Wildcats wide receiver Demarco Robinson (9) runs the ball against the Tennessee Volunteers at Commonwealth Stadium. Kentucky defeated Tennessee 10-7. Mandatory Credit: Mark Zerof-US PRESSWIRE
It is most certain that Kentucky fans stick together. The Twitter calling card for the Wildcat faith is #BBN. It pops up in tweets when fans are conversing on the social network. It’s kind of like a secret handshake or a secret password; if you’re really in the club then you are going to use it.
Kentucky football has taken the #BBN symbol and used it on billboards as kind of a campaign to ready fans for the upcoming season. The billboards have actual tweets from fans that include the fans twitter handle. It’s a great marketing campaign. Very clever and very effective.
The problem that I have with it is that Kentucky fans are not so ready to embrace football and for the most part use #BBN for basketball exclusive purposes.
I'm a Wildcat fanatic (football and basketball) and I love to share my opinions about them. I've turned blogging into a main hobby and hope to make a career out of it one day. I have a wife and a son, and they are the main focus in my life. My fifteen minutes of fame were thanks to the fact that I created "Free Enes" as proven by John Clay.
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